Strategic Brand Consultancy

Defining brands, the architectures that organise them and the innovations that encourage progression.

We provide an in-depth brand strategy service for motivated businesses looking to develop new brands or review existing ones. This can either be delivered as an independent service or as part of a brand development plan.

A clear meaning is fundamental for a brand identity that resonates with the ideal client. We define a brand with this in mind, as well as other attributes including, unique brand values, personality traits and aspirations.

We cross-examine your market, your competitors and your existing information. We investigate your brand’s position, your current strategy and if necessary, we institute additional research to build detailed insights which empowers the brand development process.

By putting strategy at the centre of the brand development process, our clients have the benefit of competitive advantage, company evolution and increased brand engagement.

In combining the structure and communication of key elements and archetypes, a clear and concise brand identity and purpose is created. We visualise the concept, and make the brand purpose and personality tangible.

Our organised approach is simple but meticulous.

Brand discernment and design come together for an agile yet innovative process. We build brands that stand out, connect and thrive.

We cover everything from logo design and stationery, to packaging and signage, as well as integrated marketing campaigns.

 

Loud Crowd Media

We are a full service advertising agency made up of passionate and experienced individuals who all bring something unique to the team.  We are located in Umhlanga Rocks, Durban, KwaZulu-Natal and offer both traditional and digital marketing solutions. Our website and application development team are highly skilled and we are members of the Microsoft Partner Network. Our Digital Marketing team also boasts both Google Analytics and Digital Marketing Institute achievements. We additionally provide an exclusive events management service which ensures that your brand infrastructure is cohesive at all levels.

 

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